Anchor text | SEO tips for Blogger

Anchor Text is one of the important topics in SEO (search engine optimization) world. It determines the ranking for a specific keyword. If it seems unknown to you, keep exploring this post to know all about anchor text. I have explained here definition , importance and optimization of anchor text for your blog.

What is Anchor Text ?

The anchor text (also called link title , link label) is a visible text which is used for a hyperlink. Anchor text normally gives the contextual information about the content of the link destination . The word contains in the anchor text determine the ranking of that page by search engines. I will now explain it with a simple example.

"Blogger Tips -The place for Latest Blogger Tips and Tricks"

Here clickable text "Blogger Tips" is the anchor text. When search engines crawl a web page the anchor text tells them the content of that link. So when a search engine will face above link, it will assume that the link is about "Blogger,Blogging,tips,tricks ..... related keyword. Google , Yahoo , MSN and other search engines will give rank higher for those keywords.

Many of Bloggers do not know the significance of anchor text. Instead of using appropriate keyword into a clickable link , they use extra text such as below:

"For Latest Blogger Tips and Tricks - Click Here"

In the above case the search engines assume that the linked web page is about "click,here... which are totally unrelated to website or blog.

Anchor text importance in Search Engine Optimization !!!

Anchor text is like a keyword. It is ranked highly in search engine algorithms because the linked text usually gives the content info of the landing page. It will increase search engine ranking of your Blog or website. And the purpose of the search engines is to provide highly relevant search results. As many the same anchor text is used to link a website , that site will be better in search engine result ranking for that keyword. So anchor text is very important if you want your website to be in the first page of search engines for a particular keyword.

Anchor Text Optimization

Anchor text enhances the relevance of the targeted page. So anchor text optimization can be used throughout your site to increase the relevancy of most of the posts of your blog. When linking to internal pages, it is better to use appropriate anchor text just like below:

"Anchor Text - Know all about Anchor text optimization"

Instead of

" To know all about SEO - click here "
Isn't really simple. This small thing can make a huge difference. If you are thinking to purchase any incoming one way backlinks, put some thoughts in writing title and description of the link pointing to your Blog or web site. More backlinks with a specific anchor text, more chances to rank at first page of search engines and more visitors to your website.

Comments Post a Comment

search engine placement - June 11, 2009

Wow, great information. I could say my knowledge in seo is already broad but I find it nice to see people giving out tips and new information.

Anonymous - June 22, 2009

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joe - July 04, 2009

Nice tips and information. Anchor TEXT was important part of internet Marketing.

internet marketing services - July 16, 2009

great tips. i love it! what a nice blog.

Andrew- Business Ascentials - July 19, 2009

Thanks for that great piece of had been bugging me for a while

joy - August 01, 2009

Great tip thanks for sharing information

Ways to Generate Traffic and Money - August 03, 2009

Thank you for the very useful tips. I will go back to my blogs and replace all of those "click here" links with more descriptive ones.

lauragray - December 10, 2009

Wow! Great tips information. I could say my knowledge in seo is already broad, but I find it nice to see people giving out tips and new information about seo.

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Web seo - January 28, 2010

Thanks for the sharing of such information. we will pass it on to our readers. This is a great reading. Thanking you. Web seo

quickheed - March 25, 2010

anchor text seo is a process of creating links whether it can be inbound links or outbound links. These are helpful in optimizing the pages. Does anchor is the major part in seo ?

camera - June 01, 2010

good information...


nice to visit your blog...

Jim - January 19, 2011

Great point !It’s really useful.I really like to read.All this optimizations tips, guides and tutorials are simple amazing. Thank you for sharing these simple SEO tricks with Us.

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Lia - May 28, 2012

Thanks for the explanation. I got much information in your blogs and it can help.

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led down lights - October 16, 2012

wow, good information for anchor text on how to be proper creating backlinks with such a good output, thanks men for sharing this one, very helpful. - December 06, 2012

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